Expert in but not limited to:
Truly great products and services are born at the intersection of utility, usability, and beauty. At PXD we continually refine the process of designing things that businesses need and people will actually use.
Research
- 01.Stakeholder & user interviews
- 02.Usability testing
- 03.Competitive analysis
- 04.Brand audit
- 05.Ideation sessions
- 06.User persona development
- 07.Requirements gathering
- 08.A/B testing
- 09.KPI definition
Design
- 01.User experience (UX) design
- 02.Content strategy & development
- 03.Copywriting
- 04.Interaction & user interface (UI) design
- 05.Motion graphics
- 06.Brand architecture
- 07.Product design
- 08.Creative direction
Engineering
- 01.Front-end
- 02.Back-end
- 03.Application infrastructure
- 04.Custom toolings and integrations
- 05.Data pipelines
- 06.Application delivery pipelines
- 07.Sec-Ops
- 08.Systems architecture
- 09.Multi-platform
- 10.Multilingual
Embedded design thinking:
Our first phase, PXD opens the lines of communication with your key stakeholders to better understand your business’ challenges. The goal is to collectively define a common language about where your business needs to go and how we’ll get you there.
Research illuminates the why behind the what. Once we understand the challenges you face, PXD crafts a custom research plan that’s designed to uncover findings that result in a data-driven hypothesis for our proposed solutions.
Every PXD project and its design hypothesis is unique. Consequently, we draft a people-first, experience design phase that is custom tailored to your organization while keeping your stakeholders engaged and informed throughout each critical decision—from low-fidelity wireframes all the way through polished brand-ready pixels.
Validation removes any guessing from the design process. PXD tests our design hypotheses using a mix of qualitative and quantitative methods to obtain insights and highlight opportunities to adjust our applied solutions to the actual users’ needs.